I started CreativeScience.io with a vision of gathering insights from the amazing marketing, sales, and communication experts in my network and beyond. I, myself, have learned so much from the conversations published here. My hope is that this journal will be a resource for those in all stages of their careers, helping to spark new ideas, figure out next steps, and look into the future of branding, marketing, advertising, sales and public relations.
I believe it’s important to amplify diverse the voices of professionals from all backgrounds. Our minds are sharpened by exploring new perspectives. I hope you’ll join in the dialogue!
—Luke M. Jones, Editor-in-Chief
Editor-in-Chief
Luke M. Jones, Editor-in-Chief of CreativeScience.io, has over a decade of experience in digital marketing, leveraging his expertise in inbound marketing, SEO, PPC, and marketing automation to drive growth and lead strategic campaigns. He holds a B.A. in Journalism with a concentration in Graphic Design from the University of North Carolina at Chapel Hill and an M.F.A. in Creative Writing from Emerson College. Jones is recognized for his resourceful problem-solving, team leadership, and ability to execute high-impact marketing initiatives.
Deputy Editor
Sam Johnson, Deputy Editor for CreativeScience.io, is a strategic marketing leader with more than a decade of experience driving revenue and brand growth through content syndication and digital advertising. At Madison Logic and later at Dianomi, he evolved from a campaign executor into a trusted advisor for many of the world’s most recognized brands in finance and B2B. He bridges performance marketing expertise and brand integrity, backed by a client-first mindset and a sharp eye for long-term results.
Senior Tech Contributor
Tahsin Shamsul (Tahs) is a New York City native, raised in Queens, and the first in his family to earn a college degree—setting the tone for a career defined by drive and curiosity. He holds a B.S. in Information Technology from Rochester Institute of Technology and has built his career across some of tech’s most dynamic spaces.
He started at IBM, working across license metrics and cloud security products. From there, he joined Madison Logic, contributing to Marketing Integrations and Account-Based Marketing platform development.
When he’s not deep in code or keeping up with the industry, you’ll likely find him tracking stats and debating rosters, as an avid NBA/hoops fan.
Creative Director
David Green is a Chicago-based designer with a deep passion for functional, brand-forward visual communication. He holds a Bachelor’s in Advertising from Bradley University and has over eight years of experience leading creative initiatives across branding, digital, UI/UX, print, and experiential design. His particular creative philosophy is that design should be treated primarily as brand communication in order to be effective.
David is an avid historical fencer and a proud father of two large house cats.